
Growth marketing for startups and scale-ups
14 years supporting startups and big brands consolidate and scale online.
Brands I worked for






How I can take your business to the next level
Go-to-market strategy
Using data, customer and market insights to develop growth marketing strategies to help you gain an edge in the market.
Campaign planning & forecasting
Identifying channels and key relevant messaging that connect with your target audience and align with your growth goals.
Training & mentoring
Sharing with you my 14 years of experience, best practices, trends and lessons learned from successess and failures.
Outbound & Digital Marketing
Using my experience of $80M spent in managing campaigns on Google Ads, LinkedIn, META or TikTok.
CRO & Marketing automation
Identifying optimisation opportunities with A/B testing. Setting up CRM and other channels such as chatbots & referral programs.
Tech & Reporting
Leveraging technology to improve your marketing efforts. Setting up dashboards to assess performance.
References
Christian’s extensive experience in Paid Marketing was invaluable. His forecasting ideas were spot-on, and I’m definitely scheduling another call to benefit further from his expertise.


Dee – Growth & Operations Manager at Dentaly
Cristian was a star, and really helped me build empathy around how I partner with marketing, and walked me through some key parts of the marketing funnel I’d not considered. We’ll be chatting again!


Global marketing lead at Stripe
Very insightful and engaging session. Cristian presented tactics and solutions to my challenges that I never thought of. He was exceptionally patient and I could tell he clearly understood where I needed help.


Google Ads Media Buyer at Adslux
Driven by experience and innovation
+14
Years of experience
+$80M
Media budget managed
5
Growth accross continents
You can learn more about my experience here
End-to-end proven methodology

Strategic assessment – audit
Understand your market, competition, target audience and environment to identify opportunities.

Go to market plan
Define a campaign plan focused on leveraging market opportunities followed by a content development and media testing roadmap.

Content production & channel activation
Produce the content and activate media channels that connect with your audience.

Optimisation & measurement
Implement best-in-class optimisation techniques to reduce the cost and increase the performance of the budget spent.
Let’s work on a plan together
Reach out, and I will do an assessment of your project and find ways to increase the number of customers you acquire or reduce the costs, with no commitments. Book a free consultation now.
I use the most advanced tactics as I am a certified partner of the main advertising platforms. I can set up and orchestrate a successful plan for your business at a very competitive rate.

Latest blog posts
Choosing the right channels for your B2B campaign
B2B marketers face tough decisions when determining which channels to use to reach their ideal customer profiles (ICPs). According to…
How to overcome missalignment between marketing and sales teams
One of the major challenges that most B2B organizations face is the disconnect between marketing and sales teams. This issue…
Forecasting B2B growth guide, using the source of growth framework
Forecasting growth is one of the most important exercises for a business. This should help gather alignment on growth opportunities…
Startup stages of growth and how to prioritise marketing initiatives
After many years of working with entrepreneurs, startups and large brands I have identified some patterns in marketing activities that…
Effective workshop for marketing prioritization and planning
Marketing planning and prioritization shouldn’t be complex, use a workshop to bring out ideas, discuss and align on the way…
How to approach new channel testing and measurement
Hearing about new social networks, apps and advertising platforms is common. There is so much hype around them that we…
Media and data platforms I work with

About me
Since 2009 supporting startups and big brands consolidate their business and scale internationally online.